You’ve tried everything,
but your cat’s behavior isn’t improving?
Happy CatsAcademy
Lifetime access US$10
Making cats
happier since 2008
A science-based, practical approach
Solving cat behavior problems at their core
Trusted by 10,000+ cat guardians worldwide
In the Happy Cats Academy, you will learn how to:
- Understand the real reasons behind your cat’s behavior
- Stop unwanted cat behavior in a positive, lasting way
- Use the Cat Matrix to assess and improve any situation
- Reduce tension and help your cats get along
- Solve litter box issues and restore clean habits
- Stop destructive scratching without punishment
- Build a stronger, trusting relationship with your cat
Loving your cat isn't enough. At some point, you need science to truly understand them.
You get full lifetime access to:
- Complete Guide to a Happy Cat (3h)
- Cat Wheel Blueprint (1,5h) - Explaining in-depth causes and influences on a cat's behavior
- Cat Matrix Blueprint (5h) - Our proven, science based step-by-step cat behavior and welfare blueprint to understand, prevent, manage and solve undesirable cat behaviour.
- In-depth modules on cat behavior problems, such as house soiling, spraying/urine marking, scratching, aggression between cats, aggression toward humans, stress-related behaviours.
- Happy Cats Chatbot (BONUS) - A unique chatbot, named Felinova and trained by Anneleen herself, to answer all your questions!
Lifetime Access US$ 10
Become a lifetime member for just US$10.
Enjoy instant and permanent access to the Happy Cats Academy, your personal chatbot, and all future content we create — whenever you need support for your cat.
24/7 Accessible online
The Academy includes a series of subtitled videos and is fully online, so you can access it anytime, anywhere on your computer or mobile. You can also chat with or call our trained chatbot whenever you need support.
Authentic content
The entire Happy Cats method, including blueprints, advice, tips and step-by-step plans, was developed and written by cat behavior counsellor, public speaker and author Anneleen Bru (MSc CABC, IAABC)
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- Happy Cats Academy IT ♡ Accesso a vita€10
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FAQ about the content
- Does this work for every cat?Yes. Every cat is different, but feline behavior follows clear patterns.
Inside the Academy, you learn how to understand your cat’s behaviour and apply the right steps from the Cat Matrix® to your specific situation. - How quickly will I see results?Some changes can happen within days or even overnight.
More complex behaviour issues may take longer, depending on your cat and the situation.
What matters is that you finally understand what is happening, why it sometimes takes longer, and what to do next.
Now, do keep in mind that even though we see amazing results daily, every situation, cat guardian, cat household, and behavior is different so results are never guaranteed. - I have multiple cats. Will this still work?Yes.
The Cat Matrix® is designed to help you understand both individual behaviour and interactions between cats. - Is all the advice based on science or professional experience as a cat behavior consultant?Both.
All methods inside the Happy Cats Academy are based on science-based feline behavior principles, combined with more than 15 years of professional, hands-on experience as a feline behaviorist.
This is based on working with thousands of cats and their owners in real-life situations. - Is this suitable for beginners?Yes.
The Academy is designed to guide you step by step, even if you have no prior knowledge of cat behavior. - How is this different from free advice online?Most free advice focuses on quick tips and is often incomplete, short-sighted, or only works temporarily.
Some approaches also rely on behavior modification techniques that create fear, stress or avoidance, rather than building real understanding.
Inside the Happy Cats Academy, you learn the underlying, science-based logic behind your cat’s behavior.
That means you don’t just fix one problem temporarily, you understand how to prevent and solve future problems, in a way that supports your cat’s wellbeing and creates lasting, cooperative change.
FAQ about the Academy
- Will there be new content added in the future?We will continue to add new video lessons on cat behaviour and common behavior problems.
With lifetime access, you automatically get access to all future content.
We’ll notify you by email whenever new lessons are added. - Is it really US$10 for lifetime access? Isn’t that too cheap?Yes, it really is.
And yes, to be fair, US$10 is very cheap for the value you receive.
But that’s a conscious choice we made to support our mission: to make every cat in the world happier.
We’ve chosen a no-brainer price on purpose, so our Happy Cats methods and Cat Matrix Blueprint are accessible to every cat owner, not just a select few.
Because all cats deserve to be happy and to become the best version of themselves! - Some videos use an AI avatar of Anneleen Bru. Why is that?Some of our videos are presented using an AI avatar of Anneleen.
This allows us to create content faster, in multiple languages, and keep the Academy accessible for every cat owner.
All content is created, written and validated by Anneleen herself, based on more than 15 years of hands-on experience and science-based feline behavior knowledge. - Do you have a refund policy?Yes.
If you don’t see any improvement in your cat’s behaviour within 14 days, and you’ve applied all steps of the Cat Matrix, you can request a full refund.
Simply email us at hello@happycats.com. - How can I contact you if I have questions?You can contact us for any questions about your access, payments, or the Academy.
For personal behavior advice about your cat, you can book a 1-on-1 consultation with Anneleen (€250 / 1 hour) via hello@happycats.com. - Can I access this from anywhere in the world?Yes.
The Happy Cats Academy is fully online and available worldwide.
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Let's make your cats happier together
Anneleen -x-